Built in Oklahoma. Built for Oklahoma.
Rose Rock Partners was founded on a simple belief: business owners deserve a broker who treats their life's work with the same care they do.
Why We Started
Rose Rock Partners was born out of frustration. Our founders watched too many Oklahoma business owners get shortchanged — by out-of-state brokers who didn't understand the local market, by advisors who moved too slowly, and by processes that left sellers feeling like an afterthought.
We set out to build something different: a brokerage rooted in the communities we serve, staffed by people who've actually run businesses, and built around the principle that confidentiality and integrity aren't optional — they're the foundation.
Over 15 years and 200+ closed transactions later, we remain a boutique firm by choice. We take on fewer clients so we can give each one more. Every seller gets a dedicated broker. Every buyer gets honest guidance. Every deal gets our full attention.
What We Stand For
We never reveal a seller's identity or business details without written consent. Every buyer is vetted and under NDA before they learn anything meaningful.
We live and work in the communities where our clients operate. We understand Oklahoma business culture, local market dynamics, and what buyers in this region are actually looking for.
We only get paid when you close. That alignment of incentives means we're always working in your best interest — not just to get a listing.
We'd rather give you a realistic number upfront than overpromise and underdeliver. Our valuations are defensible, data-driven, and designed to attract serious buyers.
Deep Roots in the Heartland
The name Rose Rock comes from Oklahoma's state rock — the barite rose, a formation found almost nowhere else on earth. Like the businesses we represent, it's something uniquely Oklahoma: tough, distinctive, and worth preserving. We're proud to call this state home, and proud to help its business owners write the next chapter of their story.
The Team
A small team of experienced brokers who've been on both sides of the table.
David Calloway
Founder & Managing Partner
David spent 12 years as an owner-operator before founding Rose Rock Partners in 2009. He has personally closed over 80 transactions across manufacturing, services, and distribution. He holds a Certified Business Intermediary (CBI) designation and serves on the board of the Oklahoma Association of Business Brokers.
Sarah McAllister
Partner, M&A Advisory
Sarah brings 10 years of investment banking experience to the firm, specializing in transactions between $2M and $20M. She leads our M&A advisory practice and has a particular focus on healthcare, professional services, and technology-enabled businesses.
Marcus Reed
Senior Business Broker
Marcus joined Rose Rock Partners after a decade running his own logistics company. That firsthand experience as a business owner gives him a perspective most brokers simply don't have. He specializes in transportation, distribution, and home services businesses across the Oklahoma City metro.
Ready to take the next step?
Whether you're buying or selling, we'd love to have a conversation. No pressure, no commitment — just an honest discussion about what's possible.